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Reviews Webinar: Key Takeaways

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We dove deep into online review strategies yesterday at the Connectivity Get More Online Reviews for Your Business without Breaking the Rules webinar. There’s a lot of strong feelings around online reviews, and for good reason. Many businesses struggle with ho-hum 2.5-star reviews and confusion about whether paying for advertising is worth it or not. […]

How Online Reviews Lead to More Revenue

It used to be that gatekeepers—publicists, brands, advertising agencies—told us everything we needed to know about what movies to watch, the best way to lose weight and how to make our mouths minty and fresh. But online reviews, social media and celebrities on Twitter brought the curtain crashing down. Now, if you want to buy, […]