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5 Mistakes Marketers Make and How To Fix Them

Published by Alex Harris on January 14, 2016

Topic: Analytics,Best Practices,SEO

Planning on starting out the year with a strong marketing plan? Maybe you already have a few digital marketing resolutions set in place. But you don’t want to encounter the … Continue Reading

Local with a Purpose: 7 Steps to Create a Local Business Marketing Strategy

Published by Dylan Lake on January 12, 2016

Topic: marketing,Search Engines,SEO,Social media,Uncategorized

A local marketing strategy is key to any company, whether it’s a small local business or one that’s part of a larger franchise. According to a comScore study, 78% of … Continue Reading

The 6 Best Productivity Tools for Marketers

Published by Dylan Lake on January 7, 2016

Topic: Analytics,marketing,SEO,Social media

It’s the start of a new year and aside from losing the holiday weight (thanks to all that extra pie), you’re focused on making this year a better, more productive … Continue Reading

Don’t Repeat Last Year’s Mistakes: 5 Digital Marketing Resolutions for 2016

Published by Dylan Lake on January 5, 2016

Topic: marketing,SEO,Social media,Uncategorized

The holidays have come and gone, and all that’s left is to look into what the new year holds for you. You’ve made all the personal resolutions you can handle—lose … Continue Reading

How to Use Your Website to Maximize Demand Generation

Published by Dylan Lake on December 29, 2015

Topic: Best Practices,marketing,SEO

One of the best parts about living in Los Angeles is all the great workout spots to unwind at after a tough day. The problem is there are so many … Continue Reading

Piggy Bank

5 Ways to be a Thought Leader in the Financial Industry

Published by josh on November 23, 2015

Topic: Best Practices,marketing,SEO,Social media

The most influential and successful individuals in business are thought leaders. Think Sheryl Sandberg, Richard Branson, or Arianna Huffington. Anyone with expertise and ideas has the potential to become a … Continue Reading

Website Optimization: How to Improve Your Medical Clinic’s Search Rankings

Published by Alex Vaccaro on November 6, 2015

Topic: Best Practices,SEO

When it comes to finding a medical clinic, more and more patients are going online. Even as of 2012, Google reported that 77% of patients used search engines before making … Continue Reading

Hippocratic Oath

Is Tweeting Part of the Hippocratic Oath?

Published by josh on November 3, 2015

Topic: SEO,Social media

Paging all doctors. It must be frustrating to deal with patients who have no problem pulling their car into a mechanic and saying, “The thingy is making a wonky sound. … Continue Reading

SEO Performance Indicators

The Top Four Performance Indicators for Conversions and SEO

Published by Barb Dittert on October 30, 2015

Topic: Analytics,SEO

One of the biggest challenges for business owners and marketers is putting their analytics data to good use. Analytics tools have become more powerful, but according to Content Marketing Institute, … Continue Reading

top-key-metrics-small-busniesses-should-monitor-google-analytics-connectivity

The Top Key Metrics Small Businesses Should Monitor in GA

Published by Kayleigh Karutis on October 29, 2015

Topic: SEO

One of the most useful things about Google Analytics is the sheer amount of information it provides. From reports to metrics to suggestions on improvements, Google Analytics is a wealth … Continue Reading

tracking-your-audience-with-google-location-reports-connectivity

How to Use Google Location Reports to Better Track Your Audience

Published by Brian Penny on October 26, 2015

Topic: SEO

The Google Analytics Reporting tab hosts a wide array of options for gaining insight into how a website, or a specific campaign, is doing. By geotargeting traffic using Location reports, … Continue Reading

Google Maps Update

Google Maps Update and Why It’s SO Important

Published by Alex Harris on October 22, 2015

Topic: Search Engines,SEO

Everyone who has ever needed to stop and get gas while driving from location A to B and could not search for a gas station without losing their original destination, … Continue Reading

improving-your-local-seo-with-google-analytics-connectivity

Improving Your Local SEO Campaigns with Google Analytics

Published by Brian Penny on October 19, 2015

Topic: SEO

Google Analytics, when paired with Google’s Webmaster Tools, has some powerful reports that allow site owners to view the effectiveness of any marketing campaign. I’ve already shown you how to … Continue Reading

Free-Analytics-Tools-for-Local-Business-Owners-connectivity

Free Analytics Tools for Local Business Owners

Published by Kayla Eide on October 9, 2015

Topic: SEO

As a local business owner, you can make your website work for you as a revenue-driving marketing asset, or you can let it sit there. Free analytics tools like the … Continue Reading

google analytics features connectivity

6 Google Analytics Features That Will Change How You Run Your Site

Published by Brian Penny on October 7, 2015

Topic: SEO

Previously, we’ve tackled some of the basic Google Analytics metrics worth tracking. Now, it’s time to dive a bit deeper into some of its features that will help power your … Continue Reading

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