A local marketing strategy is key to any company, whether it’s a small local business or one that’s part of a larger franchise. According to a comScore study, 78% of … Continue Reading
Whether you operate a small business or manage a franchise, you’ll find that the customers who are closest to you are the easiest to reach. That’s because more and more … Continue Reading
On Nov. 17, Google started rolling out a brand-new look (sound familiar?) to Google+ that pretty much shuts down Google+ Local pages. It’s not such terrible news, however, as most … Continue Reading
Google Analytics is an amazing tool for your business—it can process tons of data and tell you just about anything you need to know about your website. It also … Continue Reading
Consumers seek immediately accessible information, and that often means they’re looking for it on their smartphones. Thanks to GPS, consumers don’t have to type in their city or region to … Continue Reading
Everyone who has ever needed to stop and get gas while driving from location A to B and could not search for a gas station without losing their original destination, … Continue Reading
Perhaps you’ve heard of Google Analytics. You may know it’s a good thing to pay attention to, but aren’t sure where to start. The good news is that it’s not … Continue Reading
One of the best things about using web analytics tools for your business is tracking user activity; namely where your visitors are coming from, be it social media, other websites, … Continue Reading
When it comes to running your websites, knowing general high-level details such as time on site, visitor counts, and pages visited is helpful, yet they’re only a small piece of … Continue Reading