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Using Samsung Pay and Apple Pay: How Mobile Payments Can Boost Sales

Published by Dylan Lake on February 16, 2016

Topic: Retail

Is your business ready for the next wave of payment technologies? Ever since Apple and Android got into the mobile payments space, many consumers have been pulling out their phones … Continue Reading

5 Ways to Learn More About Your Customers (Without Sending Them a Survey)

Published by Dylan Lake on January 26, 2016

Topic: Best Practices,Data,Retail,Social media

“I’m sick of surveys.” Do you agree or disagree with that statement? Marketers love surveys but customers often find them cumbersome. Customers like companies that reach out to them, but … Continue Reading

Using Mobile Payments

What Mobile Payments Mean for Your Business

Published by josh on December 16, 2015

Topic: marketing,Retail

Smartphones are the modern equivalent of the multipurpose Swiss Army Knife. The only things the smartphone hasn’t totally replaced are your keys and wallet … yet. This is quickly changing … Continue Reading

Happy Thanksgiving: 5 Ways to Thank Your Customers

Published by Jennifer Fenske on November 25, 2015

Topic: Best Practices,marketing,Retail

As Thanksgiving week comes to a fever pitch and desperate cooks prowl grocery stores for fresh sage and pie crust, we wanted to take a moment to say “thank you” to our wonderful … Continue Reading

foot-traffic-analytics-connectivity

Can I Use Google Analytics to Monitor Foot Traffic Analytics?

Published by Brian Penny on October 20, 2015

Topic: Retail

There are a lot of services providing detailed retail analytics. Connectivity is all about automation, and generating as much data as possible allows the platform’s data analytics to generate detailed … Continue Reading

how-to-reward-customers-connectivity

How to Reward Customers on a Small Budget

Published by Olga Traskova on September 24, 2015

Topic: Retail

  Your business is doing well and you’d like to reward your loyal customers, but you just don’t have enough money to go all out (so much for that confetti … Continue Reading

small business competition

Battle of the Small Businesses: Differentiating from Local Competition

Published by Alex Vaccaro on September 23, 2015

Topic: Retail

While no two businesses are identical, setting yours apart from all the others can be a challenge, especially if you’re in an industry where small business competition is aplenty. But … Continue Reading

how-to-grow-your-email-list-connectivity

How to Grow Your Email List Instantly

Published by Alex Vaccaro on August 31, 2015

Topic: Retail

  You might wonder why you need an email list, especially if you’re a small business with both a physical location and an online presence. The truth is email lists … Continue Reading

how-to-build-customer-loyalty-connectivity

5 Ways to Build Customer Loyalty (without spending a dime)

Published by Morgan Tilton on August 24, 2015

Topic: Retail

Whether you’re a real estate agent or a chef, an entrepreneur’s common goal of growing business (because no matter how altruistic one is, we are in it for business) depends … Continue Reading

how-to-bring-customers-back

How to Bring Customers Back: 10 Simple (Free!) Tips

Published by Brian Penny on August 20, 2015

Topic: Retail

It doesn’t take a fancy degree from Harvard Business School to understand your customer acquisition and retention rates are important. Just about any episode of TV’s Shark Tank or Dragon’s … Continue Reading

-franchise-tips-connectivity

Franchise Tips that Will Make Your Location Shine Bright Like a Diamond

Published by Angela Tague on August 7, 2015

Topic: Retail

You know you stand out from the crowd of other franchises. But, do your customers know that? Have they seen what makes your individual store a notch above the “other … Continue Reading

connectivity-local-media

How to Promote Your Business Locally through Media

Published by Barb Dittert on July 27, 2015

Topic: Retail

With the prevalence of social media, it’s easy to forget that you can still promote your business in the local media and that local media remains a powerful way to … Continue Reading

how-to-market-to-gen-x

Step Aside Millennials: How to Market to Generation X

Published by Morgan Tilton on July 22, 2015

Topic: Retail

With the media spotlight often hitting Millennials, marketing to Gen X may seem like a total mystery. How can businesses reach them? Who is Generation X? A pool of nearly … Continue Reading

location-based-apps-connectivity

The Best Location Based Apps and Services for Small Business

Published by Allison Nuanes on July 16, 2015

Topic: Retail,Social media

As a small business owner, knowing which digital tools you need to sign up for to market your business can be challenging. There are thousands of location based apps and … Continue Reading

benefits-of-taking-advice-from-other-small-business-owners

The Benefits of Collaborating with Other Small Business Owners

Published by Angela Tague on July 13, 2015

Topic: Retail

You know that old saying: Keep your friends close, but your enemies even closer. Although fellow small business owners in your niche aren’t exactly enemies, they are the competition. And, … Continue Reading

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