AI and Privacy: Walking the Tightrope Between Innovation and Personal Data

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AI: Digital Marketing Reality – A Deep Dive into the Powerhouse Tools Artificial Intelligence (AI) is transforming our world at an unprecedented pace. From revolutionizing healthcare diagnostics to optimizing traffic flow in smart cities, AI’s potential seems limitless. But this progress is fueled by a critical resource – data. The more data AI models are […]

AI: Digital Marketing Reality – A Deep Dive into the Powerhouse Tools

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AI: Digital Marketing Reality – A Deep Dive into the Powerhouse Tools The digital marketing landscape is a battlefield. Attention spans are shrinking, competition is fierce, and the need to personalize the customer journey is paramount. Enter Artificial Intelligence (AI), no longer the stuff of science fiction but a powerful weapon in the marketer’s arsenal. […]

AI and Data Acquisition: A Symbiotic Dance for Machine Learning Success

AI: From Sci-Fi Fantasy to Boardroom Reality – A Deep Dive into Advanced Business Applications In the ever-evolving realm of Artificial Intelligence (AI), data is the fuel that powers innovation. But acquiring the right data, in the right format, and at the right time can be a significant hurdle. This is where AI steps in, […]

AI: From Sci-Fi Fantasy to Boardroom Reality – A Deep Dive into Advanced AI Business Applications

AI: From Sci-Fi Fantasy to Boardroom Reality – A Deep Dive into Advanced Business Applications Artificial Intelligence (AI) is no longer relegated to the realm of science fiction. It’s rapidly transforming the business landscape, empowering companies to make data-driven decisions, optimize processes, and gain a significant competitive edge. But how exactly are businesses leveraging AI […]

How Connectivity Fuels the Business Listing Revolution

ESSENTIAL GUIDE TO Online Reviews

How Connectivity Fuels the Business Listing Revolution​ A business’s online presence is its storefront window to the world. Accurate and consistent listings across directories and search engines are crucial for attracting customers and driving growth. Traditionally, managing these listings was a manual slog – a never-ending cycle of form submissions and data entry across countless […]

Happy Valentines Day: 3 Ways to Show Customers You Care

Wishing you a sweet Valentine’s Day from our headquarters in Burbank, CA. While you’re thinking of a special someone, don’t forget to send a valentine to your customers, too. Here are three ways to show your customers a little affection. Provide Amazing Customer Service Customer service is a given; every business must provide a minimum […]

What to Do if Someone Else Claims Your Business Profile

An important part of managing your online reputation is registering your business profiles on review sites and social media before other people, including your competitors, can snag your profiles. You don’t want customers looking up your business to think you’re only open on Sundays from midnight to 2 a.m., do you? If you think it […]

Quick List: The Value of a Verified Google My Business Page

Verified Google My Business Listing on Mobile

Two things I know about the internet are: Verified Google My Business listings are important Readers like lists So, here’s a list of reasons why verified Google My Business Listings are important. Just like claiming your Facebook page and Yelp listing, Google My Business listings are vital to controlling your brand’s online reputation Claiming Google […]

Correct Healthcare Listings Lead to Better Online Reputations

Across the country, a vast landscape of doctors’ offices, hospitals, specialists, university-affiliated practitioners and outpatient facilities takes care of millions of patients. That’s the good news. The bad news? All of these professionals and offices need correct online listings, but they seldom have them in place. And as we all know, when online listings are […]

How to Set up Google Analytics for Local Business

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Google has been evolving Google Analytics for as long as it’s existed. Taking full advantage of these analytics and reports involves two steps – setting up both Google Analytics and Google My Business. With both of these tools set up and interacting with each other, businesses can take advantage of a wide range of demographic […]

[Download] New Connectivity Guide to Online Listings

Online business listings are a cornerstone of any marketing strategy. Get the latest and best info from our new marketing resource: Connectivity’s Complete Guide to Online Listings. Add it to your marketing library now. Listings Are Humble, Powerful Workhorses Accurate online listings are always working on your behalf. By claiming your listings on directories and ensuring the information […]

New Partnership: Connectivity and CityGrid

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Connectivity is pleased to announce a new data syndication partnership with CityGrid Media that integrates our customers’ business listings data directly into the Citysearch and Insider Pages networks to reach more than 8 million consumers monthly. We’re super excited about this new partnership. Connectivity blog readers may recall that we also recently announced another big […]

10 Benefits You’ll See When You Claim Your Business Online

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You’ve been told at least a million times to claim your business online, but why? What’s so important about being listed on the Internet when State Farm commercials say it’s so laughably unreliable? When forming a business, we’re still listing it in the newspaper, despite Pew Research data showing ever-declining circulation rates. This is great […]

Local Business in a Big City: How to Become a Cornerstone

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Business owners, big and small, dream of becoming beloved in their community. They want their business to be the one that customers recommend to their friends and family—and most importantly, the one that local customers trust. This is difficult enough to do in a small town, but in a big city with plenty of competition, […]