#IFA2016: A Conference with a Texan Vibe
While I’d like to consider myself a grizzled vet when it comes to conferences, the International Franchise Association Conference I just attended in San Antonio, TX was unlike any I’d … Continue Reading
Franchise Footwork: How to Increase Customer Visits to Your Location
A franchise needs plenty of in-store visits to ensure a healthy flow of business—95% of retail sales still occur in physical stores. It can be tough, especially for a franchise … Continue Reading
Happy Valentines Day: 3 Ways to Show Customers You Care
Wishing you a sweet Valentine’s Day from our headquarters in Burbank, CA. While you’re thinking of a special someone, don’t forget to send a valentine to your customers, too. Here … Continue Reading
Is Your Lead a Good Fit? Ask Yourself These 3 Questions
Sure uncovering sales leads is necessary in today’s saturated market, but the subsequent legwork of converting them needs to be maximized efficiently. Developing proposals, providing estimates, or answering customer questions … Continue Reading
Spotlight on the Connectivity Team: Meet Alex Harris
Connectivity East Region Sales Manager Alex Harris traded northeastern winters for sunny California not long after his graduation from Rutgers University. The New Jersey native’s first stop was a sales … Continue Reading
Connectivity Shines a Spotlight on Property Managers
We’re wrapping up our time at the Multifamily Social Media Summit 2016 in Napa, CA. It’s been a great few days of learning about social media strategies for apartment property managers. We’ve … Continue Reading
You’ve Claimed Your Google My Business Profile, Now What?
You know the value of having a verified Google My Business listing, you’ve gone ahead and claimed your GMB profile. You may think that setting up your profile is all … Continue Reading
Breaking Down the Marketing Mix: Where Your Business Should Focus Its Efforts and Why
When it comes to your business, you have limited time and finances so even though it’s crucial to take full advantage of the marketing mix, you need to determine which … Continue Reading
Happy New Year: Bring Magic to Your Marketing Team in 2016
The calendar flips to a new page today and the world is awash in new beginnings. Is a fresh start in the cards for you? It can be. And you … Continue Reading