How to Measure Local Search Traffic in Google Analytics
Google Analytics is an amazing tool for your business—it can process tons of data and tell you just about anything you need to know about your website. It also tells you a lot that you don’t need to know, which can be distracting for business owners who simply need to focus on data relevant […]
What Is Google Search Console?
So you’ve set up Google Analytics, and you’re now tracking basic metrics to ensure your website’s success. The next step is to add another layer of tools to better understand how your site is performing in search results. Google’s Webmaster Tools can be summarized by this: “You want to be found on the web. We […]
